Macpac is on a mission to help customers adventure better, with an unwavering commitment to quality, sustainability, and durability. As our Technical Copywriter, you’ll play a key role in translating the technical specifications of our apparel and equipment into engaging, accessible, and brand-aligned content.
What You’ll Do:
- Own product storytelling – craft clear, engaging copy for web, packaging, in-store materials, and training resources.
- Bridge the gap between design and customers – translate complex product specs into easy-to-understand content.
- Ensure compliance & accuracy – align product information with external brand guidelines (Polartec, Pertex, Bluesign, RDS).
- Manage product data – maintain a master product information database, ensuring consistency across all platforms.
- Collaborate cross-functionally – work closely with Product, Marketing, Digital, and Wholesale teams.
What We’re Looking For:
- Experience in technical writing, product copywriting, or a similar role – within the Outdoor industry is an advantage
- A knack for breaking down complex information into clear, engaging copy.
- Strong stakeholder management – ability to work with designers, marketers, and product developers.
- Exceptional attention to detail – ensuring product claims are accurate and compliant.
- Ability to manage multiple projects and meet deadlines.
Why Macpac?
Join a team that’s passionate about creating the highest-quality outdoor gear. You’ll have the opportunity to work closely with product designers and developers, ensuring our customers get the best information to adventure with confidence.
Ready to take on this exciting challenge? Apply now and help shape the future of Macpac’s product storytelling!
Our Commitment to Inclusion: Super Retail Group celebrates diversity and fosters a workplace culture of inclusion. We know that a diverse and inclusive environment benefits our employees and enhances our customer experience.